Defining Audi: A Brief History of Audi’s Innovations, from the 1980s to the Present Day

From the dominating performance of Audi quattro all-wheel-drive in rallying to Le Mans-winning engine technology, see how innovations originally engineered for motorsport have made their way into our road cars.

There’s also a sneak peek at the A3 Sportback e-tron, which launches in 2014.

For more information about the A3 e-tron, visit: (http://www.audi.co.uk/content/audi/e-tron/the-new-a3-e-tron.html)